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TAEF 2026 Privacy Policy
1. Introduction

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit or interact with taefestival.com (the “Website”) and when you register for or participate in the Afretrade Entrepreneurship Festival (the “Festival”).

We are committed to protecting your privacy and handling your personal data in a transparent, lawful, and secure manner.

2. Information We Collect

We may collect and process the following categories of personal data

a. Information You Provide Directly

  • Full name
  • Email address
  • Phone number
  • Company or organization name
  • Job title or role
  • Country or city of residence
  • Ticket, exhibitor, or sponsorship details
  • Payment confirmation details (excluding full card numbers)
  • Photographs, video, or audio recordings if you attend the Festival
  • Any information you submit via contact forms, registration forms, or email correspondence
Registration Data

If you register on our website, we store your chosen username and your email address and any additional personal information added to your user profile. You can see, edit, or delete your personal information at any time (except changing your username). Website administrators can also see and edit this information.

b. Information Collected Automatically

When you visit our Website, we may automatically collect:

  • IP address
  • Browser type and version
  • Device information
  • Pages visited and time spent on the Website
  • Referring URLs

Cookies and similar tracking technologies

Google Analytics

We use Google Analytics on our site for anonymous reporting of site usage. So, no personalized data is stored. If you would like to opt-out of Google Analytics monitoring your behavior on our website please use this link: Google Analytics Opt-out.

3. Why We Collect Your Data (Purpose of Processing)

We collect and use your personal data for the following purposes:

  • To process event registrations, ticket purchases, exhibitor applications, and sponsorship applications
  • To communicate with you about the festival, including confirmations, updates, and logistical information
  • To facilitate networking, matchmaking, and participation in Festival activities
  • Managing onsite operations, security, and access control
  • To process payments and prevent fraud
  • To provide customer support and respond to inquiries and queries.
  • To improve our website, services, and event experience
  • To conduct marketing and promotional activities related to the festival (where permitted by law)
  • To comply with legal, regulatory, or contractual obligations
4. Legal Basis for Proces

Depending on the context, we process your personal data based on one or more of the following legal grounds:

  • Your consent
  • Performance of a contract (e.g., event registration or exhibitor agreement)
  • Compliance with legal obligations
  • Legitimate interests, such as event management, security, and service improvement, provided these interests do not override your rights
5. Sharing Your Information (Third Parties)

We may share your personal data with trusted third parties only where necessary, including:

  • Event partners and sponsors, where relevant to your participation or with your consent
  • Exhibition and venue partners for access control, safety, and operational planning
  • Payment processors and financial institutions to securely process transactions
  • Technology and service providers that support our Website, registration systems, communication tools, and data storage
  • Professional advisers such as legal, accounting, or compliance providers
  • Public authorities or regulators where required by law

We do not sell your personal data. All third parties are required to handle your data securely and in accordance with applicable data protection laws.

6. International Data Transfers

Your personal data may be transferred to and processed in countries outside your country of residence. Where this occurs, we take reasonable steps to ensure appropriate safeguards are in place to protect your data.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Enable core Website functionality
  • Improve user experience
  • Analyze Website traffic and usage
  • Support marketing and promotional activities

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect Website functionality.

8. Security Measures

We use the SSL/HTTPS protocol throughout our site. This encrypts our user communications with the servers so that personally identifiable information is not captured/hijacked by third parties without authorization.

In case of a data breach, system administrators will immediately take all needed steps to ensure system integrity, will contact affected users and will attempt to reset passwords if needed.

9. Marketing Communications

We may send you marketing communications about the Festival or related events where permitted by law.

You can opt out of marketing communications at any time by:

  • Clicking the unsubscribe link in our emails, or
  • Contacting us directly via the Website
10. Your Data Protection Rights

Subject to applicable laws, you have the right to:

  • Request access to the personal data we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your personal data
  • Object to or restrict certain types of processing
  • Withdraw consent at any time where processing is based on consent
  • Request a copy of your data in a portable format
  • Lodge a complaint with a relevant data protection authority
To exercise any of these rights, please contact us using the details provided on the Website.
11. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including legal, accounting, or reporting requirements.

When data is no longer required, it is securely deleted or anonymized.

12. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, misuse, or alteration.

However, no online transmission or storage system can be guaranteed to be 100% secure.

13. Children’s Privacy

The Festival and Website are not intended for individuals under the age of 18. We do not knowingly collect personal data from children.

14. Photography and Media Notice

By attending the Festival, you acknowledge that photographs, video, and audio recordings may be taken and used for promotional, marketing, or documentation purposes. If you have concerns, please notify the event organizers in advance.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.

16. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us via the contact information provided on taefestival.com.

By using our website or participating in the Festival, you acknowledge that you have read and understood this Privacy Policy.

Last updated: 3rd February 2026